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ECHELON
AI Glossary

Foundations

What is AI Automation?

AI automation is using artificial intelligence to handle repetitive business work end-to-end — answering leads, following up, drafting quotes, routing support — with little or no human effort. Unlike rule-based automation, which follows fixed if-this-then-that steps, AI automation can understand messy real-world inputs like a phone call or an email and respond intelligently.

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